For Platform Providers
Population intelligence as infrastructure for your platform.
Learn more →1.4M+ spots. 210 DMAs. Back to 2019.
Every number grounded in the same population intelligence layer.
Open Citycast →Every number shows its work.
See the data, the model, and the receipts behind each metric.
Methodology overview →Build the measurement layer for the physical world.
Engineering, science, and go-to-market roles across the company.
See open roles →Operators, planners, and ad platforms can leverage infrastructure-grade measurement for their customers, brands or their own needs without rebuilding their stack.
Connected to the Motionworks measurement API. Run a request to see how the platform responds.
sbx_demo_mw_viewcast_2026_sandbox $ curl https://api2.mworks.com/v2/viewcast/profile \
-H "X-API-Key: sbx_demo_mw_viewcast_2026_sandbox" \
-d '{"spot_id": "sbx_001", "market": "501"}' {"data":{"spot_id":"sbx_001","impressions_weekly":12400,"reach_pct":34,"frequency":2.7,"methodology":"sandbox-2026","data_maturity":"sandbox"},"meta":{"credits_used":1,"tier":"sandbox"}} DOOH networks, transit authorities, and place-based media companies that need measurement to sell and verify inventory.
DSPs, SSPs, and planning tools that need audience-level measurement feeds to power proposals, optimizations, and reporting.
Analytics platforms, attribution vendors, and geospatial tools that want to enrich their products with population intelligence.
Start open. Scale licensed. Go enterprise when you're ready.
Inventory metadata, geographic coverage, and methodology documentation. Attribution required.
Try the APIStandard integrator path. Pull Viewcast, Popcast, and Pathcast measurement feeds at production volumes. Per-call billing. Attribution required.
Try the APIDirect access to the synthetic-population data layer. Custom integration, custom SLAs, and dedicated support.
Talk to an ExpertSign up and get immediate access to all endpoint shapes with real data. No approval process, no waiting.
Integrate against the sandbox. Test the data shapes, provenance receipts, and endpoint coverage for your use case.
When you're ready for production volumes, upgrade to Tier 02 or Tier 03. Same endpoints, same shapes — just a key swap.
Serve measurement feeds through your own platform. Your brand, your UX — powered by Motionworks infrastructure.
Every metric your platform delivers carries provenance — source, methodology, confidence interval, sample size. Your customers get measurement they can trust. You get infrastructure you don't have to build.
Embed impression data, audience profiles, and traffic volumes directly into your sales platform. Prove every face in the proposal.
Power reach and frequency estimates, audience targeting, and market analysis inside your planning tool. No black boxes.
Deliver post-campaign reports with verified impressions, deduplicated reach, and full audit trails. Every number shows its work.
Build proprietary analytics on top of population intelligence. Trade area analysis, competitive benchmarking, site selection — your IP, our data.
Try the API and start pulling measurement feeds today. Upgrade when you're ready.