For Platform Providers
Population intelligence as infrastructure for your platform.
Learn more →1.4M+ spots. 210 DMAs. Back to 2019.
Every number grounded in the same population intelligence layer.
Open Citycast →Every number shows its work.
See the data, the model, and the receipts behind each metric.
Methodology overview →Build the measurement layer for the physical world.
Engineering, science, and go-to-market roles across the company.
See open roles →Independent audit, methodology review, and currency validation. Motionworks operates independently of OOH operators and buying platforms — by design.
Currency-grade measurement requires independence. Motionworks has no operator ownership and no financial relationship with buying platforms — the structural conditions for an honest reference layer.
Reference measurement to validate operator-reported numbers. Same methodology across 210 DMAs, comparable face-by-face.
Open documentation of how every metric is produced — sources, sample, confidence intervals, viewshed logic — fit for technical review.
Cross-check existing currency feeds, including Geopath, against an independent population intelligence layer.
Independent face-level OOH measurement.
Reference traffic by road segment.
Reference cohort definitions.
Documented and reviewable.
Open Citycast or read the methodology.