POPCAST

Popcast

Popcast is population and household intelligence — where your audience lives (At Home) and where they spend time hour by hour (Anytime). 800+ pre-built cohorts, 375+ demographic attributes, block-group resolution across the full U.S. synthetic population. The right starting point for every measurement workflow.

800+ Population cohorts
Block group Resolution
At Home + Anytime Two panels

Products

Popcast™ at Home Motionworks Popcast™ at Home summarizes any user defined population segment for any geography. View → Popcast™ Digital Pop United States Motionworks Popcast™ Digital Pop is a virtual representation of the population. View →